fbpx
phone icon
+1 323-455-2910
phone icon
+1 323-455-2910

PPC Services

With our Pay-Per-Click (PPC) advertising, you can increase brand awareness

Many businesses are searching for quick, efficient ways to position their brands in front of customers who are likely to convert well as the tides of digital marketing change. PPC marketing services from Site Solace can help you gain more visibility in search engines and immediately see results.

PPC
Using PPC Advertising,

You Can Make the Best Choices for Your Brand

The digital landscape is expanding, and websites are springing up like weeds. Almost everyone, from small businesses and franchises to eCommerce companies and entrepreneurs, uses the internet to plan their advertising strategies and maximize every conversion path. But with more marketing opportunities come more difficulties.

Some companies fail to reach their target market despite the accessibility of advertising tools and digital marketing channels. As a result, marketers are fighting an uphill battle and need more headway with their internet marketing initiatives. Significant difficulties faced by online businesses:

A rise in competition

An increase in ad blockers

Stringent industry regulations

Modifying customer demands

Exorbitant digital ad spending

Different market standards

Tricky customers

Brand Value

Even social media marketing has turned into a significant barrier for many businesses. Before now, social media platforms gave companies free access to millions of prospects worldwide. Ad regulations that require advertisers to pay more to get their content in front of their ideal customers have been introduced over time by the saturation of social media, creating a problem because not all marketers have the resources and ability to start and maintain large-scale, ongoing social media campaigns.

Search engine optimization (SEO), web development, and social media marketing are among the most critical factors in increasing brand exposure. However, the issue with SEO and other internet marketing techniques is that it takes time, effort, and a sizable financial investment before you see results.

Pay-per-click advertising is a wise choice if you’re looking for an immediate campaign boost and a quick return on investment (ROI). With targeted PPC services, you can keep complete control over your paid search marketing initiatives and achieve successful business results.

We Provide Pay-Per-Click Services to

Generate More Leads

You can launch successful campaigns better if you comprehend pay-per-click procedures. The best PPC ads to use to fill your sales funnel are determined in close collaboration with your team by our pay-per-click advertising experts. Depending on your objectives, there are different pay-per-click ad types available:

Search Ads

The most popular type of paid search marketing is search advertising. Prospects searching for your industry or brand offerings online see your search ads. These pay-per-click advertisements are appropriate for short sales cycles or one-time campaign promotions. Businesses looking to generate solid, high-quality leads from potential customers should use search advertising by our pay-per-click advertising company.

Search Ads

Display Ads

More than 90% of online users are reached by display advertising, which is well known for its effectiveness. Display ads are shown on Google’s partner websites, targeting users visiting sites with similar industries. Display advertising makes the most of images and texts to grab the attention of online users and persuade them to act. Our pay-per-click advertising team suggests displaying advertising to businesses with long sales cycles and niche or upscale clientele.

Display Ads

Social Ads

Social media paid advertising is the fastest-growing subset of pay-per-click advertising services. Social ads are displayed on social media sites like Facebook, Instagram, LinkedIn, and Twitter. They are programmed to connect with prospects based on their networks, interests, and hobbies. Social media advertising is appropriate for brands with a robust social media presence and highly targeted customers.

Social Ads

Remarketing Ads

Remarketing is one of the best ways to reach customers who convert well and double your sales. Remarketing ads encourage website visitors to return and convert. Due to lower competition and highly targeted customer segments, search advertising is cheaper than remarketing. For your PPC campaign to be successful, our PPC marketing team employs clever PPC ad formats and extensions.

Remarketing Ads

Google Shopping Ads

Google Shopping advertisements are appropriate for websites with a lot of products. Prospects can view the products and prices on Google SERP before they even click on anyone’s website, thanks to these PPC ads appearing in a carousel above or next to the primary Google search results. Assuming that your target customers have already looked at all the available products on Google Shopping ads, every click you pay for has a higher chance of converting. For eCommerce companies looking to connect with customers who intend to buy, our PPC team suggests Google Shopping.

Google Shopping Ads

Streaming Ads

YouTube ads are another name for in-stream advertisements. These pay-per-click advertisements are seen on YouTube videos, search results, and video partners on the Display Network. YouTube ads give your brand a distinctive and memorable presentation. Facebook recently introduced in-stream ads, which let businesses place commercials in the most advantageous spots and organic breaks in video content.

PPC ADVERTISING

Sponsored Promotions for Gmail (GSP)

Direct response leads can be produced efficiently through Gmail-sponsored promotions. With GSP, you can directly contact interested leads’ email inboxes. Unlike YouTube ads, GSP ads have a click-to-call feature that enables prospects to call you directly and convert at any stage of your sales funnel. Our PPC team configures your GSP to maximize targeting potential and produce high-quality clicks.

Ads for Local Services

A pay-per-lead model is used for local service ads. This implies that you are not required to pay for clicks that do not result in leads. Only a few markets, such as HVAC companies, electricians, plumbers, and locksmiths, can benefit from local services advertising. To increase the visibility of local service providers to their target markets, our PPC company collaborates with them.

Local Services

PPC Ads on Amazon

In the online environment, Amazon advertising is one of the PPC services that is becoming increasingly popular. By placing sponsored ads in the platform’s strategic locations, Amazon PPC ads enable sellers to increase brand recognition, sales, and store traffic. At Site Solace, we organize your Amazon PPC campaigns and boost your profit margin by utilizing our PPC experts’ technical know-how and expertise.

PPC ads Amazon

Boost Your Sales With Optimised
Paid Search Campaigns

According to a Hanapin Marketing study, 79% of marketers believe that paid search marketing is helpful to their company. To attract new clients looking for their services, approximately 62% of industry players said they would keep increasing their PPC ad budget in the upcoming years.

Pay-per-click has become one of the most popular marketing strategies for improving ROI. To help you understand the basics of PPC management, our PPC specialists define paid search and describe how it operates.